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Help Scout: A New Paradigm: Rethinking 'The Customer Is Always Right'

We believe it’s time to shift the customer service paradigm again: from “The customer is always right” to “The customer always deserves to be helped.”

If you’ve spent any amount of time in a customer service role, whether in traditional retail service or in tech support, you’ve heard the phrase “The customer is always right.”

We believe it’s time to shift the customer service paradigm again: from “The customer is always right” to “The customer always deserves to be helped.”

Here’s why.

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